a freelance UI/UX designer grounded in psychology. I turn user research findings into clear, conversion-oriented designs that bridge business goals and human needs.
About
Unlike many UI/UX designers who start from a tech background, I came into the field through psychology. Years of studying human behavior, followed by working as a bank frontliner, taught me to recognize hesitation long before it turns into a complaint. At the Inspektorat, thinking systematically and spotting the gap between how a system should work and how it actually works sharpened my instincts further.
That path led me to UI/UX design. Today I work as a freelance designer across industries and business models, including fintech, e-commerce, banking, property, SaaS, and sports. Instead of starting on the canvas, I start by asking why the user needs something.
Q1.
How does a project start?
We begin with a short intro call/teks to understand your goals. Then I send a proposal with scope, timeline, and price. Work starts once the proposal is approved and the first payment is made.
Q2.
How much does a project cost?
It depends on scope, number of screens, and whether research is included.
Q3.
How long does it take?
Small projects usually take 3 days, larger products 2 - 3 weeks. You'll get a clear timeline in the proposal.
Q4.
What do I need to prepare?
A short design brief (I'll send a form): what the product does, who uses it, your competitors, and references you like.
Q5.
Can you work with my developers?
Yes. I deliver an organized Figma file with a design system and handover guide, so developers can build without guessing.
